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Goldtoe1
Goldtoe is one of the leading brands in America. It is a recognized symbol which identifies the brand as the standard of quality in the hoisery industry.
 We proposed a design system for point of purchase posters to reflect three different price points of sockwear in the Goldtoe brand.
 The posters were proposed to communicate the high quality that the brand stands for and demonstrate consistency through the application of color and typography.
Goldtoe2
Goldtoe is one of the leading brands in America. It is a recognized symbol which identifies the brand as the standard of quality in the hoisery industry. We proposed a design system for point of purchase posters to reflect three different price points of sockwear in the Goldtoe brand. The posters were proposed to communicate the high quality that the brand stands for and demonstrate consistency through the application of color and typography.
Goldtoe3L
Goldtoe is one of the leading brands in America. It is a recognized symbol which identifies the brand as the standard of quality in the hoisery industry. We proposed a product identity for the Goldtoe Luxe brand. Using classical typography to represent the high-end nature of the product and distinguish it from the rest of the line.
We suggested a design for the  application of the product identity on the sock wrappers displayed in stores.
Goldtoe4L
Goldtoe is one of the leading brands in America. It is a recognized symbol which identifies the brand as the standard of quality in the hoisery industry. We proposed a product identity for the Goldtoe Luxe brand. Using classical typography to represent the high-end nature of the product and distinguish it from the rest of the line. We suggested a design for the  application of the product identity on the sock wrappers displayed in stores.

Goldtoe 1 - 2 - 3 - 4

Goldtoe is one of the leading brands in America. It is a recognized symbol which identifies the brand as the standard of quality in the hoisery industry.
 We proposed a design system for point of purchase posters to reflect three different price points of sockwear in the Goldtoe brand.
 The posters were proposed to communicate the high quality that the brand stands for and demonstrate consistency through the application of color and typography.

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